Showing All Support Article Tagged : ad tags

Using Embed-Specific Ad Tags

Embed Ad Tags allow Enterprise Publishers to utilize your own ad tags on a per embed basis. For example, it is now possible to embed the same video in multiple locations while using different ad tags for each embed. The Bolt Video Player will call your ad server and will play the ad creative returned.

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Configuring Ad Tag Variables (Macros)

Some ad tags contain variables that are expected to be recognized and filled in at runtime by the video player. The Bolt Player has an extensive list of variables that it can recognize and substitute with real values when it issues an ad request. If you are an enterprise publisher, you can make use of these variables within your ad tags in order to provide maximum information to your ad server.

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